Marketing

The Really Big List of Marketing Tools for Small Business

Posted on

Every marketer needs the right tools in order to succeed in running marketing campaigns. Good tools make your life easier, from blogging tools to research and tracking tools. Unicorn tools are unique and magnificent time-savers that free you up to focus and prioritize. Here’s a list of every marketing tool you need updated for 2018. Every Marketing Tool You Need to Know About in […]

Website/Blog

12 Blog Monetization Strategies

Posted on

To become the kind of blogger that makes more money in one month than your parents did in an entire year, it takes more than just quality content. It takes building trust with your readers so they believe you and follows your advice when you recommend a new product or service to buy. The old […]

Website/Blog

How SEO Get Ahead in the Age of AI

Posted on

We have come to an advanced leg in our internet science journey. We can no longer think of the internet as a glorified encyclopedia. Enter the virtual assistant with its interpersonal secretary skills. Now, we have a machine that functions with human intent. In light of this, our search engine optimization (SEO) must reflect far more than […]

Marketing

10 Affordable, Underrated Digital Marketing Tools

Posted on

Right now, there is a total, 829 digital marketing tools available. That’s a lot! You’ve probably heard of the giants in this space: GetResponse, Moz, Hubspot, and the likes.   But for every major marketing tool, there’s a smaller, more nimble company ready to blow you away. And it’s these unsung heroes I’d like to focus […]

Marketing

Why Blockchain Is Disrupting the Digital Marketing Space

Posted on

Admit it… Fake is the new currency of the web. Fake views. Fake likes. Fake listens. Fake traffic. Fake followers. Seriously! The fake factor has kidnapped the online world to the point that it has nearly paralyzed the digital ad world. In fact, according to Juniper research, ad fraud costs $51 million per day. And […]

Marketing

YouTube Analytics: The 15 Metrics That Actually Matter

Posted on

Some marketers might have an unhealthy obsession with metrics — they track too many of them. Maybe we think we can prove any marketing campaign is producing results if there’s an eye-catching percentage by its name. But, deep down, we all know that some metrics are more revealing than others. There are a ton of […]

Marketing

The 9 Social Media Analytics Tools You Needs in 2018

Posted on

If you’re a quickly growing, you need to constantly be collecting and analyzing your results. This can be a make-or-break in keeping up your momentum, making sure you are delivering for your customers and generating new insights for them (and you) on a regular basis. For example: how do you know which Facebook Ad formats […]

Marketing

7 Ways Artificial Intelligence Will Make You an Even Better Marketer

Posted on

Marketing is going through massive changes thanks to artificial intelligence – and that’s a good thing. Marketers are people who are in the profession because of a love of engaging with others, whether they are clients or the customers/consumers of the products and services they are passionate about helping to sell. That said, it may seem odd […]

Marketing

22 Facebook Marketing Tips for Small Businesses on a Budget

Posted on

As Facebook seeks to deliver the content its users will enjoy most and find most relevant, organic reach has been on the decline. In fact, some say it is downright dead. This presents a particular challenge for small businesses: You don’t have the same budgets as bigger advertisers to pour into paid posts to compensate. […]